Screen Shot 2017-12-12 at 11.22.48 AM.png

More precisely target people on an individual basis - at scale - by going beyond CRM and context targeted tactics. In this whitepaper customized for the Retail industry, you will learn how to utilize Identity Management best practices within a Precision People-Based Marketing (PPBM) framework to recognize the customer as a person.

Precision People Based Marketers have nearly double the monthly website revenue than those that do not leverage these tactics, so we highly encourage you to download this whitepaper.